Field notes.
Short, useful writeups on local search, AI answers, and ads for Arizona businesses.
Electrician marketing services for Arizona contractors
Two clocks: outages versus panel, EV charger, and generator work. Ads, Google Business, and license-first pages. What the phrase actually means, and what we will not promise.
Read the postLandscaper marketing services for Arizona crews
Ads around finished yards, Google Business, and AI search for desert design work. What the phrase actually means, and what we will not promise.
Read the postAC repair digital marketing for Arizona HVAC shops
Ads, Google Business, and AI search for a same-day no-cool call. What the phrase actually means, and what we will not promise.
Read the postHow Arizona plumbers show up in AI search
Homeowners now ask ChatGPT, Gemini, and Google AI for a plumber near them. How AI decides who to name, and what to check on your business this week.
Read the postWhy ChatGPT skips your Arizona HVAC company
AI tools name only 2-3 companies per answer. What makes them skip a business, and the fixes an HVAC owner can run this week.
Read the postHow pool builders win the AI search shortlist
A pool build is researched for weeks before anyone calls. How AI assembles its shortlist for big-ticket projects, and what to fix on your site.
Read the postFind out what AI says about your business.
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